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FTC Guidelines for Endorsements and Testimonials

April 9th, 2009 by Barman Leave a reply »

FTC got your balls tucked up in your stomach? PPC.bz drops the knowledge yet again.

Here are the actual FTC guildelines for Endorsements and Testimonials. Here’s my “disclaimer” I didn’t read them I don’t know what it says. It looks like a daunting read. I have to print it out so I can read it when I take a duece, then wipe my ass with it. Here’s a link to the Public Comments of a bunch of companies to put in their 2 cents. Maybe Andrew Wee can read it and give us a summary?

Perhaps we should all get together and write our own letter?


“From the Desk of PPC.bz
Dear Federal Trade Commission:
Shallow, and pedantic.
-Signed, The Concerned

But seriously these are “guidelines” and not law or hard-and-fast rules. If you wanted to educate yourself on the topic then you have the information at hand. I just really don’t feel like reading them and writing a post about it. I stopped doing reports when I finished college so fuck that noise.

6 Responses

  1. Thanks once again for bringing important info to the masses. I started to read some of the public comments and developed a headache right away, had to stop. Painful. Pretty sure the people writing those were picked on in school.

    P.S. – I had to lookup pedantic, you are informing and educating, thanks ppc.bz!

  2. Mad Russian Bastard says:

    What means this pedantic?

  3. Joe says:

    I agree. Shallow and pedantic.

  4. I could be wrong but I think pedantic was an old wooden ship.

    My reply to the FTC is “Whateva, I do what I want”

    - The Original

  5. Ruck says:

    Desperate Times Call For Desperate Measures. Hit em wit:

    http://www.authenticatedtestimonials.com/

    YEA!

  6. KrisBelucci says:

    Hi, good post. I have been wondering about this issue,so thanks for posting.

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